Honda Power Equipment - Backgrounder

3/11/2010 7:01:00 AM

Honda Power Equipment offers a range of outdoor power equipment products, including engines, generators, lawnmowers, pumps, snowblowers, tillers and trimmers for commercial, rental and residential applications.
Its comprehensive product line is powered exclusively by four-stroke engines for improved reliability, fuel economy and reduced emissions. The inherent qualities of Honda's four-stroke technology reduce operator fatigue related to engine noise and vibration.

Honda Power Equipment, with headquarters in Alpharetta, Georgia, consists of three distinct operating units: Honda Power Equipment, Honda Marine, and Honda Engines. The division's products, including engines, generators, lawnmowers, pumps, snowblowers, tillers, trimmers, and marine engines, are assembled in Honda plants in the United States* and around the world.

Honda Power Equipment

Honda Power Equipment produces more than 60 models in six major product families:

  • Generators - from 1,000 watts to 6,500 watts in models designed for residential, recreational, and industrial applications;
  • Lawnmowers - 21-inch swath push-type and self-propelled models for premium residential and commercial gardening applications;
  • Pumps - a wide variety of general de-watering, multi-purpose, commercial, and submersible models with discharge capacities from 37 to 433 gallons per minute (GPM);
  • Snow blowers - wheel-drive, track-drive, and lightweight models capable of moving 46 to 71 tons of snow per hour;
  • Tillers - mini-, mid- and rear-tine models;
  • Trimmers and Edgers - three trimmer models are available in a variety of trim heads and shafts, and feature two engine choices. Honda also offers a single stick edger.

A network of more than 2,200 independent Honda Power Equipment Dealers sells Honda products throughout the United States. Additionally, more than 1,300 Home Depot stores carry lawnmowers, tillers, and snowblowers, and more than 1,000 national rental company outlets offer generators, pumps, and other selected products.

Honda Engines

Honda also designs and produces four-stroke engines for its own power equipment products and for use by other original equipment manufacturers (OEMs). Honda's mini four-stroke model, the GX25, is the lightest and most compact engine of its kind in the world, making it the ideal power source for a variety of handheld power equipment applications.

Honda's iGX is a revolutionary intelligent computer controlled general purpose engine that sets an even higher standard for ease of use, value, fuel efficiency, and quiet operation. For the first time in power equipment history, the all-new iGX features an integrated electronic control unit (ECU) that delivers complete drive-by-wire remote control capability and controls key aspects of engine operation. In 2009 Honda produced more than 23 million engines globally across its product lines.

Honda Engines produces 37 models with more than 400 variations that supply reliable power for applications from pressure washers and hobbyist applications to commercial mowers, lawn tractors, and generators. Honda's world-class reputation for durability, quality, reliability, and ease of operation under the most extreme conditions also makes Honda Engines the recognized choice for the construction and rental industries.

Honda Marine

For almost 40 years, Honda has produced a line of quiet, fuel efficient, and reliable four-stroke outboard marine engines. Honda Marine offers a wide variety of four-stroke outboards ranging from two to 225 horsepower.

Honda engineers work to ensure that every Honda outboard model sets the standard for fuel efficiency and ease of operation, while staying true to the core Honda attributes of durability, quiet operation, quality, and reliability.

Honda Marine pioneered four-stroke engine technology, setting a new benchmark for fuel efficiency, quiet operation, and low emissions. Honda's outboards share the same unparalleled durability, quality, and reliability of its legendary automobiles. Honda Marine's full line of current production models meets rigorous California Air Resources Board (CARB) 3-Star standards, ensuring their availability and regulatory compliance in all 50 states.

Manufacturing and R&D

Honda Power Equipment products are produced at 11 Honda manufacturing facilities around the world, including Honda Power Equipment Mfg., Inc., located in Swepsonville, North Carolina. Research, development, and testing activities are conducted at Honda R&D Americas, Inc., also located in Swepsonville, and Honda R&D Co., Ltd., in Japan.

Honda Power Equipment Mfg., Inc. (HPE) has boosted its general purpose engine production to 1,500,000 engines per year for use by Honda and other OEMs.

In addition to engines, HPE produces Honda lawnmowers, snowblowers, pumps, mini-tillers and string trimmers. Honda's North Carolina Research and Development Center is an 11,000 square foot facility established in 1993 that conducts product engineering, prototype development, and testing of power equipment products.

Editor's Note:

Honda Power Equipment, a division of American Honda Motor Co., Inc., markets a complete range of outdoor power equipment, including outboard marine engines, general purpose engines, generators, lawnmowers, pumps, snowblowers, tillers and trimmers for commercial, rental and residential applications. Its comprehensive product line is powered exclusively by 4-stroke engines.

Information for media regarding Honda products is available at

Consumer information regarding Honda products is available at

* Honda products are produced in the United States using domestically and globally sourced parts.